{"id":3158,"date":"2016-01-29T00:00:00","date_gmt":"2016-01-29T00:00:00","guid":{"rendered":"https:\/\/www.farmec.ro\/compania\/presa\/brandul-gerovital-a-fost-desemnat-superbrand-2015-la-gala-tribute-superbrands\/"},"modified":"2020-07-28T14:58:23","modified_gmt":"2020-07-28T14:58:23","slug":"brandul-gerovital-a-fost-desemnat-superbrand-2015-la-gala-tribute-superbrands","status":"publish","type":"presa","link":"https:\/\/www.farmec.ro\/compania\/comunicate-de-presa\/brandul-gerovital-a-fost-desemnat-superbrand-2015-la-gala-tribute-superbrands\/","title":{"rendered":"Brandul Gerovital a fost desemnat Superbrand 2015 la gala Tribute Superbrands"},"content":{"rendered":"<div style='text-align: justify;'><strong>29 ianuarie 2016<\/strong>: &Icirc;n cadrul evalu\u0103rii realizate de Superbrands Rom&acirc;nia, G<strong>erovital ob\u021bine titlul de SUPERBRAND 2015<\/strong>. Cu o tradi\u021bie de peste 40 de ani, Gerovital este primul produs anti&icirc;mb\u0103tr&acirc;nire din lume, fiind unul dintre cele mai cunoscute branduri rom&acirc;ne\u0219ti la nivel na\u021bional \u0219i interna\u021bional.<br \/> &bdquo;<strong>Suntem onora\u021bi de aceast\u0103 nou\u0103 recunoa\u0219tere primit\u0103 de Gerovital, un brand rom&acirc;nesc de tradi\u021bie, cu performan\u021be extraordinare de-a lungul anilor. Av&acirc;nd &icirc;n vedere cele trei criterii luate &icirc;n calcul de exper\u021bii Superbrands, \u0219i anume calitatea, &icirc;ncrederea \u0219i diferen\u021bierea pe pia\u021b\u0103, aceast\u0103 distinc\u021bie ne confirm\u0103 &icirc;nc\u0103 o dat\u0103 c\u0103 suntem &icirc;n continuare &icirc;n topul preferin\u021belor consumatorilor, care apreciaz\u0103 inova\u021biile aduse produselor noastre pe parcursul anilor. Le mul\u021bumim pe aceast\u0103 cale clien\u021bilor care aleg produsele noastre zi de zi \u0219i-i invit\u0103m s\u0103 ne fie al\u0103turi &icirc;n continuare. Le promitem c\u0103 vom continua s\u0103 dezvolt\u0103m solu\u021bii de &icirc;ngrijire care s\u0103 vin\u0103 mereu &icirc;n &icirc;nt&acirc;mpinarea nevoilor lor&rdquo;,<\/strong> <strong>a declarat Ioana Borza, Marketing Manager Farmec.<\/strong><br \/> <strong>&Icirc;n fiecare an, evaluarea Superbrands este realizat\u0103 de exper\u021bi &icirc;n domeniu pentru recunoa\u0219terea brandurilor cu performan\u021be excep\u021bionale.<\/strong> Superbrands analizeaz\u0103 aproximativ 1.500 de branduri, rom&acirc;ne\u0219ti sau str\u0103ine, care sunt prezente pe pia\u021ba din Rom&acirc;nia, acoperind peste 50 de domenii de activitate. Superbrands este singurul studiu independent realizat &icirc;n Rom&acirc;nia, care reune\u0219te at&acirc;t opinia profesioni\u0219tilor (consiliul Superbrands), dar \u0219i a consumatorului final, care valideaz\u0103 Superbrand-urile Rom&acirc;niei. <br \/> Rezultatul studiului confirm\u0103 succesul de care se bucur\u0103 brandul Gerovital at&acirc;t &icirc;n Rom&acirc;nia, c&acirc;t \u0219i &icirc;n cele peste 30 de pie\u021be interna\u021bionale c\u0103tre care sunt operate exporturi. <strong>Gerovital a &icirc;ncheiat anul 2015 av&acirc;nd cota valoric\u0103 de pia\u021b\u0103 pe segmentul de face care de 24,6 %*, conform raportului Nielsen din perioada ianuarie &ndash; decembrie a anului precedent<\/strong>.<strong> De asemenea, Gerovital de\u021bine o cot\u0103 de pia\u021b\u0103 &icirc;n valoare de 31,2%* din punct de vedere valoric pe categoria de produse pentru tratamentul cosmetic al firului de p\u0103r.<br \/> <\/strong> <\/p>\n<p> <strong>Despre Farmec SA Cluj-Napoca<\/strong><br \/> Farmec SA Cluj-Napoca, cel mai mare produc\u0103tor rom&acirc;n de cosmetice, este un brand emblem\u0103 pentru Rom&acirc;nia, al c\u0103rui portofoliu impresioneaz\u0103 o lume &icirc;ntreag\u0103 prin produse mereu actuale \u0219i moderne, concepute &icirc;n laboratoare performante. Compania are acredit\u0103ri interna\u021bionale ale proceselor de fabrica\u021bie \u0219i comercializeaz\u0103 produsele din portofoliu &icirc;n peste 30 \u021b\u0103ri.<br \/> <strong>Pentru a fi la curent cu ultimele nout\u0103\u0163i legate de brand, sfaturi utile din partea speciali\u015ftilor no\u015ftri, surprize \u015fi concursuri ne pute\u0163i urm\u0103ri \u015fi pe conturile noastre de social media.<br \/> Twitter: https:\/\/twitter.com\/farmec <br \/> Facebook: facebook.com\/farmec.company <\/strong> <br \/> *Calcul realizat pe baza datelor Nielsen din serviciul de retail audit pentru segmentul Care, respectiv categoria Hair Treatments, pe piata din Romania, Ian &ndash;Dec 2015. Copyright &copy; 2015, The Nielsen Company.<\/div>\n","protected":false},"excerpt":{"rendered":"<p>29 ianuarie 2016: &Icirc;n cadrul evalu\u0103rii realizate de Superbrands Rom&acirc;nia, Gerovital ob\u021bine titlul de SUPERBRAND 2015. Cu o tradi\u021bie de peste 40 de ani, Gerovital este primul produs anti&icirc;mb\u0103tr&acirc;nire din lume, fiind unul dintre cele mai cunoscute branduri rom&acirc;ne\u0219ti la nivel na\u021bional \u0219i interna\u021bional. &bdquo;Suntem onora\u021bi de aceast\u0103 nou\u0103 recunoa\u0219tere primit\u0103 de Gerovital, un brand [&hellip;]<\/p>\n","protected":false},"featured_media":3159,"template":"","meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Brandul Gerovital a fost desemnat Superbrand 2015 la gala Tribute Superbrands<\/title>\n<meta name=\"description\" content=\"Brandul Gerovital a fost desemnat Superbrand 2015 la gala Tribute Superbrands\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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